AliExpress launched some time ago the new AliExpress dropshipping Center tool, but how to access and use it?
The Dropshipping Center is the tool that Aliexpress has created to facilitate dropshipping with their platform. Otherwise called Aliexpress Booster Program, it allows several things. Among other things, to analyze the sales curves of a product sold by a supplier.
You have access to 3 features inside the Dropshipping Center. You’ll see, it’s very interesting and the best part? It’s completely free!
Then why am I doing this article now and not before? Because the developers have just updated the Dropshipping Center to integrate it into the Seller Center.
Find winning products
One of the main uses for this tool is to find high potential products for your dropshipping shop.
Before this update, the tool offered us a « Hot Products » section which could be interesting, even if we had the impression that the products were there in a random way. There wasn’t really a trend.
However, this section that used to be a simple list is, after this update, much better. It has become a very comprehensive research tool.
Some criteria that you can take into account for your search:
- Product Category
- Shipping & Delivery Countries
- Minimum & maximum price
- Delivery time
But the most interesting thing is the possibility to directly filter the products by shipping method, but also to know if there is a video.
Let’s say I’m looking for a dog collar with the ePacket delivery and at least one video available. Then here are the results I get:
If you were used to the old version of the Dropshipping Center, this one has nothing to do with it anymore!
And one more positive thing, you can sort by number of orders, price or overall score, it’s even more interesting. To come back to the example, if I click on « Video » I have a list of products with a video in the product sheet:
Then there are other possibilities to find your products for sale. For example, you can search by image using the « Search by image » tab. I still advise you to use the free Chrome extension Aliexpress Search by image.
Finally, if you don’t have any inspiration for your search you can simply scroll down the product list, or look at the items highlighted in the « Sponsored Products » tab. You will find many products in all the categories of the site.
Just to have such a complete search bar before, you had to go through a paid service!
This second part of the Dropshipping Center has the same utility as before: analyzing the trends of a product. To give you an example, let’s take the dog collar as an example.
To start using it, just retrieve the URL of your product and paste it in the « Product Analysis » section and you will get a result similar to this:
Nothing to change from the previous version and it’s still interesting to use product analysis to understand the popularity of a product at a given moment T.
This feature is actually only useful if you do advertising campaigns for your products: Facebook Ads, Instagram Ads, etc.. The reason is quite simple.
This sales curve is significant to the number of sales of the product, so to create a single-product dropshipping shop, it may be relevant to choose a product that already has a certain place on the market. Even though in the case of the luminous dog collar, it doesn’t work as well as it did several years ago, the product is saturated.
On the other hand, if you set up a nested shop – in a specific theme – I don’t see much point in using this tool for your products. Because if you choose a themed shop, you will have to respond to the search intentions of Internet users on Google.
You also need to be careful with suppliers, as many sell the same product, and you could get biased data if you analyze the sales of a dropshipping supplier not having made many sales with this product.
Always choose one of the best suppliers of the product in question. With a tool like AliTools, you’ll get there with no worries!
How to activate and add the Dropshipping Center?
I had already activated it when the tool became available on Aliexpress. However, with this new version, I think it’s easier to activate.
If you already do dropshipping, the Dropshipping Center is normally available on your account. If not, do one of the following to unlock it:
- Place enough orders on Aliexpress. It’s not certain, but it seems to have been unlocked because I made several orders when it was released.
- Adds an application supported by AliExpress. At the time this article is published, there are DSers and ShopMaster. I’ve already talked about DSers for importing products.
In any case, you need an Aliexpress account and to accept the conditions to access and use the Dropshipping Center. I still think it’s easier to access it since the update.
How do I get to the Seller Center?
Since the Dropshipping Center is part of the Aliexpress Seller Center, you can simply access it through your profile, a new tab will be unlocked normally.
If it is not the case, you can access it by typing it on Google and bookmark the page for easy retrieval.
If you don’t have any options in your profile, or the desire to type this on Google, I’ll still put this button here!
It’s up to you!
Now that you have seen how to use and access the Aliexpress Dropshipping Center, you have to find products and sell them.
The tool is very handy, but it’s not enough to make sales. Setting up your shop already requires a lot of work whether you are in mono or multi-product, you have a lot to do if you start out.
If this is the case, here are my tips for setting up your shop and starting to sell on a small budget, click here. Don’t forget, having products to sell is not enough, writing good descriptions and creating a real branding is essential.
To be successful, you have to treat your dropshipping shop like a real business, good sales!